The AI Tools I Actually Use in My Business (And How I Use Them)
Let’s keep this REAL.
There are a lot of AI tool lists out there.
Most of them feel like:
25 tools you will never use
Random features you do not need
Things that sound cool but do nothing for your business
That is not what this is.
This is what I actually use.
Not everything available.
Just what works.
My Rule for Tools
1. ChatGPT (Core Tool)
This is the base of everything.
Not for random prompts.
For building actual tools.
How I use it:
Create custom GPTs for specific use cases
Build structured workflows
Turn repeat tasks into systems
This is where most of the leverage comes from.
2. Claude (For Longer Context and Thinking)
This is what I use when I need better reasoning or longer outputs.
Especially for:
Refining ideas
Reviewing content
Working through strategy
It handles depth better.
So I use it when I need more than quick output.
Here's a full comparison of ChatGPT vs Claude.
3. Notion (Organizing Everything)
This is where everything lives.
Ideas
Frameworks
Notes
Content
And more importantly, it is what I pull from when building tools.
Your tools are only as good as the thinking behind them.
This is where that thinking sits.
4. Loom (Quick Delivery and Explanation)
Not everything needs to be written.
Sometimes the fastest way to deliver value is a quick video.
I use Loom for:
Explaining outputs
Reviewing work
Adding context to AI-generated results
It pairs really well with AI tools.
5. Stripe / Gumroad (Getting Paid)
Simple.
You need a way to charge for what you build.
I keep this as straightforward as possible.
Payment link
Access
Done
No complicated setup.
6. Google Docs (Collaboration and Drafts)
Still using this.
Mainly for:
Sharing drafts
Collaborating with clients
Quick edits
Not everything needs to live inside AI tools.
How This All Fits Together
This is the part that matters.
Tools alone do nothing.
The system is what makes them useful.
Simple version:
Idea → Notion, Build → ChatGPT, Refine → Claude, Deliver → Loom, Sell → Stripe or Gumroad
That is the flow.
What I Am Not Using
Anything that:
Adds complexity without clear value
Requires too much setup
Does not connect to revenue or delivery
It is really easy to over-stack tools.
That is how things get messy fast.
If You Are Just Starting
You do not need all of this.
Start with:
ChatGPT
One way to get paid
That is enough to build and sell something.
Add more tools when you actually need them.
And once you try Claude, these 10 prompts will make it actually useful from day one.
Final Takeaway
You do not need more tools.
You need a better way to use the ones you already have.
That is where the real leverage is.
If you want to see exactly how to use tools like this to build something that actually makes money, that is exactly what we walk through inside Her AI Club:
https://heraiclub.co
meet joycehamilton
Hey, I'm Joyce — and I help service providers turn their expertise into AI tools that make money.
If you're a coach, consultant, or course creator who's tired of trading hours for dollars, you're in the right place. I teach you how to build custom GPTs, price them, and sell them — so you can earn without being personally present every time.
No coding required. No tech background needed. Just a willingness to turn what you already know into something that works for you.
Want to see how this actually works? Join Her AI Club — a membership where you'll build your first monetizable AI tool in 90 days (with step-by-step guidance, real examples, and a community of people doing the same thing).
